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Free diagnostic tool

How healthy is your growth engine?

Answer 20 quick questions across 5 critical areas. Get a personalised scorecard with actionable recommendations in under 3 minutes.

1
Brand & Creative
2
Demand Gen
3
Lead Gen
4
Content & SEO
5
Sales Enablement
Step 1 of 5

Brand & Creative

Question 1
How consistent is your brand across all touchpoints?
InconsistentFully unified
Question 2
Do prospects immediately understand what you do and why it matters?
ConfusedCrystal clear
Question 3
How does your visual identity compare to competitors?
OutdatedIndustry-leading
Question 4
Do you have a documented brand guidelines system?
Step 2 of 5

Demand Generation

Question 5
Are you creating content that educates your market before they're ready to buy?
No contentComprehensive thought leadership
Question 6
Do prospects come to you already knowing your name and value?
NeverFrequently
Question 7
How active and engaged is your LinkedIn presence?
DormantHighly engaged
Question 8
Do you have a multi-channel demand strategy?
Step 3 of 5

Lead Generation

Question 9
How many qualified meetings does your team book per month?
Question 10
What percentage of outbound leads convert to meetings?
Question 11
Do you have a systematic outbound process?
Ad hocFully systematised
Question 12
How clean and targeted is your prospect data?
MessyPrecision-targeted
Step 4 of 5

Content & SEO

Question 13
How often do you publish thought leadership content?
Question 14
Does your content rank for keywords your buyers search?
Not at allDominant
Question 15
Do you repurpose content across channels?
Question 16
Do you have a documented content strategy?
Step 5 of 5

Sales Enablement

Question 17
Do your sales team have the collateral they need to close deals?
NothingFully equipped
Question 18
Is there alignment between marketing and sales?
SiloedFully aligned
Question 19
Do you have case studies and social proof?
NoneComprehensive
Question 20
How would you rate your website as a sales tool?
LiabilityAsset

Your Growth Scorecard

Here's how your business stacks up across 5 critical growth dimensions.

0
out of 100
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