LIFELINK
CASE STUDY
Highlights
Industry:
Mental Health & Wellbeing
Target Organisations:
Businesses and institutions focusing on employee wellbeing and mental health initiatives


Challenge:
Solution:
Hosting webinars was a new initiative for Lifelink, and internal capacity and capability had previously limited their ability to launch them.
The team needed a structured and stress-free approach to planning, promoting, and executing webinars.
Lifelink wanted to position itself as a thought leader in workplace mental health while ensuring strong engagement from attendees.
Partnered with ORRJO to manage the end-to-end webinar process, from planning to execution and follow-up.
Developed a streamlined approach to topic selection, speaker preparation, and audience engagement.
Utilised ORRJO’s network and expertise to promote webinars effectively and attract high attendance.
Created structured synopsis documents and promotional materials to ensure clarity and consistency.
“The overall experience of working with ORRJO has been absolutely fantastic. Their team has been incredibly collaborative, encouraging, and supportive throughout the entire process. Hosting webinars can be daunting when you’re not used to it, but ORRJO made the entire experience stress-free, simplifying and demystifying every step for us.
One of the standout aspects of working with ORRJO is their ability to take everything in stride. Nothing seems to phase them, and their structured yet relaxed approach ensured a seamless process for our team. They handled everything—from crafting engaging topics to preparing speakers and promoting events through their networks. This level of support made all the difference in allowing us to focus on delivering valuable content without the logistical headaches.
The impact has been significant. Our attendance rates have been outstanding, and the engagement has exceeded expectations. The webinars have proven to be an excellent hook for initiating sales conversations, leading to real business opportunities. The follow-ups provided by ORRJO have also been instrumental, offering valuable insights into potential clients and making it easier for our small team to manage ongoing conversations.
ORRJO’s professionalism, flexibility, and dedication to our success have been evident from the start. Their expertise in webinar management and lead generation has not only helped us execute successful events but also strengthened our overall strategy. I would absolutely recommend ORRJO to any business looking to enhance their outreach and establish themselves as thought leaders in their industry.”
Jacqui Taylor, LifeLink
★★★★★
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