NEZASA
CASE STUDY
Highlights
Industry:
Travel Technology
Target Organisations:
Tour operators and travel agencies across UK, Ireland, and DACH
Challenge:
Solution:
Ambitious sales targets set by senior leadership
Inconsistent results from previous sales agencies
Lack of internal sales support to create net new outbound sales opportunities
Lack of internal sales support to follow up on inbound leads generated by marketing
ICP across different geographies and a specific need for German and English speakers for prospecting
Omni channel SDR support for sales outreach
Close collaboration with internal marketing team to ensure a smooth process and execution on working inbound leads
In addition to English, also provided a fluent German speaker focused on sales development in the DACH region
Delivered consistent pipeline of prospects for the internal sales team to convert to sale
“Across the Nezasa team, from leadership, and our sales and marketing functions, we’ve all been impressed with the way ORRJO has approached our partnership.
I’ve used a lot of sales agencies in the past with mixed results – but ORRJO is different.
From the outset they understood what we were trying to achieve as an industry-leading provider for automated, personalised trip planning.
They quickly understood the nuances of the travel tech industry, our USP’s and how to effectively communicate these to our target audience to help them save time, increase revenue and boost their travellers’ experience.
Team ORRJO hit the ground running – booking 20 meetings in the first 4 weeks across our target territories of the UK, Ireland and DACH regions.
And importantly the results have remained consistent week after week. Since kick off in late September, the team has booked over 200 meetings for our sales team.
Apart from their ability to deliver real results, what stands them apart is their level of communication. In the past, I’ve had the headache of dealing with agencies who don’t deliver and go quiet. The communication from ORRJO is second to none.
We have ambitious growth targets and ORRJO’s ability to deliver consistent, qualified meetings for our sales team makes them an invaluable partner in driving our business growth and success.
I look forward to this being a long term strategic partnership.”
Richard Brooks, COO
★★★★★
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