B2B Appointment Setting That Fills Your Calendar

Your sales team should spend every hour selling, not prospecting. ORRJO's dedicated appointment setting team identifies, qualifies, and books meetings with the decision-makers who can actually buy. Phone, email, and LinkedIn, coordinated together, with your first meetings landing within seven days.

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10,000+
Appointments Booked
<15%
No-Show Rate
7 Days
To First Meeting

Your closers are wasting time prospecting.

Research shows that the average B2B sales rep spends only 35% of their time actually selling. The rest goes to prospecting, data entry, scheduling, and chasing unqualified leads. When you outsource appointment setting, your AEs get their time back and your pipeline gets filled with qualified conversations.

What makes our appointments different

Anyone can book a meeting. We book meetings that convert into pipeline and revenue.

Rigorous Qualification

Every appointment is qualified against your specific ICP criteria. We validate job title, company size, budget authority, genuine need, and timeline before any meeting is booked. No vanity metrics. No wasted time.

Decision-Maker Access

We target C-suite executives, VPs, directors, and heads of department. Not middle managers who need to "check with their boss." Every meeting is with someone who has the authority and budget to make a purchasing decision.

Detailed Meeting Briefs

Your AE receives a comprehensive brief before every meeting: who the prospect is, their role, company details, pain points discussed during qualification, current solutions in place, and why they agreed to the call.

Automated Confirmation System

Every booked appointment triggers automated confirmation emails at 24 hours and 2 hours before the meeting. Combined with personal SDR follow-up, this keeps our no-show rate consistently below 15%.

Seamless Handoff Process

Calendar invites sent from your domain. Meeting links generated from your conferencing tool. The prospect sees your brand, not ours. The handoff feels natural because it is designed to be invisible.

No-Show Recovery

When a prospect does not show up, we do not write them off. Our SDRs follow up within the hour to reschedule, keeping your pipeline healthy and ensuring no qualified opportunity slips through the cracks.

From target list to booked calendar

A proven four-step process that fills your sales team's diary with qualified decision-makers.

1. Define & Target

We work with you to define your ideal customer profile, qualification criteria, and target accounts. We build verified prospect lists of decision-makers who match your ICP across your target industries, geographies, and company sizes.

2. Multi-Channel Outreach

Our SDRs launch coordinated outreach across phone, personalised email, and LinkedIn. Every touchpoint is designed to add value and earn the right to a conversation, not to pressure or deceive.

3. Qualify & Book

Interested prospects are qualified against your criteria through discovery conversations. Only those who meet your standards get booked. Every appointment includes a detailed brief and calendar invite with all relevant context.

4. Confirm & Brief

Automated confirmation emails are sent at 24 hours and 2 hours before the meeting. Your AE receives a full meeting brief. If the prospect does not show, our SDR follows up immediately to reschedule.

Ready to fill your calendar with qualified meetings?

Book a 30-minute call and we will show you exactly how many appointments we can set for your business.

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Trusted by ambitious B2B companies worldwide

From early-stage startups booking their first enterprise demos to global corporates scaling into new markets, our appointment setting service delivers results across industries and geographies.

Technology & SaaS

Demo bookings, trial signups, and enterprise meetings for software companies worldwide.

Financial Services

Compliance-aware appointment setting for fintech, insurtech, and financial advisory firms.

Professional Services

Consultancy, legal, and managed services firms looking to scale their client acquisition.

10,000+
Appointments Booked
£250M+
Pipeline Generated
30+
Countries Served

Appointment setting results that speak for themselves

Case Study

Descartes

Global fleet technology company needed a scalable appointment setting engine to drive enterprise pipeline. We built a dedicated operation that generated £3M in pipeline and has been growing consistently for over 12 months.

Read Full Case Study →
£3M
Pipeline Generated
12+
Months Growing

"ORRJO understood our startup's challenges from day one, booking our first sales meeting within just three days."

BG
Benjamin Guett
Chief of Staff, JUA.AI Platform

"ORRJO delivered what other agencies couldn't: consistent, high quality leads for a complex product, right from day one."

CJ
Claire Jones
Director, Clear Talents
View All 30+ Case Studies →

Appointment setting works best with demand behind it.

When prospects already know your brand, appointment setting conversion rates increase dramatically. Combine our demand generation with appointment setting for maximum impact, or explore our outsourced SDR service for a fully managed sales development function.

Explore Outsourced SDR → View Pricing →

Frequently asked questions about appointment setting

How quickly can you start booking appointments?

We typically book the first qualified appointment within 3 to 7 days of campaign launch. Our onboarding takes approximately one week, after which outreach begins immediately across phone, email, and LinkedIn.

How do you qualify appointments before booking them?

Every appointment is qualified against your specific ICP criteria. We validate that the prospect has the right job title, company size, budget authority, a genuine need for your solution, and appropriate timeline. Only prospects who meet your qualification standards get booked.

What is your no-show rate?

Our no-show rate is consistently below 15%, well below the industry average of 20–30%. We achieve this through automated confirmation emails sent 24 hours and 2 hours before every meeting, plus personal follow-up from your dedicated SDR.

Do you book meetings directly into our calendar?

Yes. Qualified meetings are booked directly into your team's calendar with a detailed meeting brief including the prospect's name, title, company, pain points discussed, and why they agreed to the call. Your AEs walk in fully prepared.

What industries do you set appointments for?

We specialise in B2B appointment setting across technology, SaaS, professional services, financial services, manufacturing, and logistics. We have booked meetings for companies ranging from early-stage startups to global enterprises like Microsoft, BP, and Salesforce.

How is appointment setting different from lead generation?

Lead generation is the broader discipline of identifying and qualifying potential customers. Appointment setting is the specific act of booking confirmed meetings between qualified prospects and your sales team. At ORRJO, our appointment setting service includes the full lead generation process: targeting, outreach, qualification, and booking.

Ready to fill your calendar?

Book a 30-minute call to discuss how ORRJO can deliver qualified B2B appointments straight to your sales team's diary.

Book a Call →