Your LinkedIn presence, scored honestly.
Thirty questions across the six things that actually move the needle for B2B founders and GTM leaders. Six minutes. You get a score out of 100, a category breakdown, and the five highest-leverage things to fix next. Built by the team behind 10,000+ booked B2B meetings.
What we are scoring, and why.
LinkedIn for B2B is a function with six moving parts. Most audits look at one or two and miss the others.
Profile foundation
Photo, banner, headline, about, featured. The 30-second test when someone clicks your name from a comment.
Content cadence
How often you publish, what you publish, recency. The single biggest growth lever and the easiest to drop.
Engagement signals
Inbound DMs, profile views, comments earned. The output metrics that tell you the function is working.
Audience quality
Connection count is vanity. Connection composition is the metric. Are you talking to your ICP?
Brand and messaging
A clear point of view, consistent voice, authority signals. What separates a feed from a brand.
Discoverability
Search keywords, custom URL, contact info. How findable you are when someone is looking.
FAQ
About six minutes. Thirty questions, multiple choice. You answer based on your own profile and recent activity. No LinkedIn API access, no permissions, nothing leaves your browser unless you choose to send it.
No. The score and category breakdown show immediately. Email is optional and only needed if you want a printable PDF report or want a specialist to walk you through your specific gaps.
Personal profiles. Founders, GTM leaders, sales reps and operators using LinkedIn as a pipeline channel. Company pages need a different framework, the dynamics are not the same.
Out of 100. Above 80 means you have a working system. 60-79 means you have a base but are missing the levers that compound. 40-59 means real gaps that are costing you inbound. Below 40 is a foundational rebuild and that is fine to know.
Yes. We run founder-led LinkedIn programs as part of our Demand Generation service, including content strategy, ghostwriting, and engagement workflows. The audit is genuinely free and not a sales gate. If you want help acting on the recommendations, the Book a Call button is there.
Yes. The results page generates a shareable URL with your answers encoded. Forward it to your team or your sales leader. There is also a print to PDF option for the report.
Want help acting on the recommendations?
Thirty minutes with the team. We will walk through your specific score, the highest leverage three changes for your stage, and whether building this in-house, hiring a ghostwriter, or running it through ORRJO actually makes sense. No pitch, no obligation.
Book a strategy call →