Brand & Content
Brand as sales infrastructure.
Branding, websites, SEO and AEO, and the collateral your sales motion runs on. Built by an in house studio, structured so a buyer can verify you in 90 seconds.
The Argument
A brand agency hands off.
We deploy.
Most brand agencies do good work and then disappear. They deliver the identity, the guidelines and the goodbye. We build brand as the front end of a sales system: the thing that makes a cold call warm, gets the email opened, and holds up when a buyer checks you out after the SDR’s message.
The website is checked. Every time. After the SDR emails, after the LinkedIn message, after the event conversation. If what the buyer finds is weak, the meeting quietly dies.
The real question isn’t what a brand build costs. It’s what a weak brand costs every month in outbound meetings that don’t happen.
What You Can Buy
Four things you can buy.
Each stands alone. Together they’re the Build Brand step of the engine.
B2B Branding.
Full brand builds and rebrands: colour, type, logo, voice, claims rules, imagery. Brand books your team can use without us in the room.
Branding →B2B Websites.
Websites built as sales infrastructure. Audit first, architecture, copy and build, with support after launch.
Websites →SEO & AEO.
Be found on Google and named by AI engines when your buyers ask. Audit first, always.
SEO & AEO →Sales Collateral & Video.
Decks, one pagers, case studies, LinkedIn profiles and film that do sales work before anyone picks up the phone.
Collateral & video →The Programme
The Foundation.
The build that starts everything.
One programme that takes a company from audit to live. A full audit of your current site and its SEO and AEO health comes first, so the brief is set by findings rather than assumptions. Then the architecture, the copy, the build, and 30 days of support after launch. The copy is the prescription. The Foundation programme is the implementation.
The Content Studio
When the work never stops, the studio doesn’t either.
A monthly retainer flexed to what the work needs. Sales decks, one pagers and case studies. Social and campaign creative. Event and webinar assets. From £1,250 a month, or per project.
The Studio
Where AI sits.
The research under every brand decision runs on ORRJO Intelligence, the research platform we built. AI retrieves and drafts at volume, and a named analyst verifies every finding before it shapes creative. The work itself is directed, made and signed by the studio’s people.
AI drafts and checks underneath. It never signs the work.
How we use AI →Our Work
Some of the brands we've built.
Results included.
Every project is designed as sales infrastructure. The brand, the website, the collateral. Built to convert visitors into pipeline, not just look good in a portfolio.
myBasePay
B2B compensation data platform. Full brand identity rebuilt from the ground up and redeployed across their digital presence. New visual system, refreshed website, and LinkedIn presence built to drive consistent visibility with the right audience. With demand and lead generation running alongside, the work drove a 300%+ increase in inbound leads in 8 weeks.
Bold, modern, and executes exactly how we intended.
Lomond Investments
A private investment firm that needed a brand matching the calibre of their portfolio. We built a premium identity and website designed to attract institutional partners and signal credibility from the first click.
Visit site →
Archangel Protect
AI-powered security platform selling to CISOs and security teams. Dark, technical, built to convert a sceptical buyer who evaluates every vendor's website before taking a call.
Visit site →
Kairn Projects
IT delivery consultancy working across Financial Services, Public Sector, Energy, and Retail. Bold, dark brand with a clear value proposition that positions them as the partner who is accountable for what happens.
Visit site →
Prime Consultancy
Fractional CRO for technology companies. A premium, execution-focused brand for a firm that helps tech companies build disciplined commercial organisations. Dark visual system, confident typography, and a website designed to attract the kind of founders who want predictable, repeatable revenue growth.
Visit site →
ORRJO
Our own brand. 340+ pages of content, interactive tools, a glossary, and a design system built to prove that brand is sales infrastructure. If you are reading this, the brand is doing its job.
Proof
What it did for the pipeline.
myBasePay came for a rebrand and stayed for the system: brand rebuilt from the ground up, then website, social and lead generation. Their inbound website leads grew 300%+ in 8 weeks, from a starting point of very few at all, and their LinkedIn following grew 139% alongside it.
Read the myBasePay case study →FAQ
What does a brand build include?
Colour, type, logo, voice, claims rules and imagery, delivered as a brand book your team can use without us in the room. Rebrands follow the same shape, starting from what your buyers already believe.
Do you build websites too?
Yes. The Foundation programme runs audit first: we audit your current site and its SEO and AEO health, then architecture, copy, build and 30 days of support after launch. Five of the builds are live in the portfolio on this page.
How does brand connect to lead generation?
Brand runs before outbound, on purpose. Buyers check you out the moment outreach lands, and what they find decides whether the meeting happens. That’s why brand sits inside the same engine as demand and outbound, not in a separate agency.
What does Brand & Content cost?
The Content Studio retainer starts at £1,250 a month. One off builds are scoped per project after the audit. Full pricing is on the pricing page.
Who does the work?
An in house studio: designers, copywriters and videographers on the ORRJO team. Nothing outsourced.
Get Started
Start with the audit,
not the invoice.
A strategy call reads your brand the way a buyer does and tells you what to fix first. No deck. No pitch.
Book a Strategy Call →