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Demand Generation + Lead Generation - 3-Year Partnership

Aveni

Aveni is an award-winning fintech company specialising in artificial intelligence and natural language processing tailored for the financial services and utilities sectors.

The Challenge

Moving from product development to a scalable distribution model.

Aveni was aiming to move from a product development stage to a scalable distribution model. They were relying only on referrals for new business and now needed to push more top of funnel opportunities. They wanted to utilise an outbound motion but had no internal business development team and unsuccessful experience with previous lead generation companies.

What ORRJO Built

Go-to-market strategy including framework and strategy.

Omni-channel support targeting C-suite audience for conversion. Demand strategy launching regular webinar programme.

500+

Meetings booked.

98%

Attendance rate.

3 years

Partnership length.

“Gareth and his team at ORRJO have been a dream to work with. I've engaged many business development companies in the past and they've all over-promised and under-delivered. The experience could not have been more different with ORRJO. From the get-go, the team just 'got it'. They understood what we were trying to do from a brand awareness and demand gen perspective, gave us great advice and support, and worked with us to not only build a brand presence but a healthy lead pipeline.”
- Nicola Wee, Chief Marketing Officer, Aveni

Your situation is specific.
The model is not.

Every engagement starts with a scoping call where we establish whether the integrated model is right for where you are. If it is, we tell you exactly how it would work for your business. If it isn't, we tell you that too.

No pitch. No deck. A straight conversation about what you need and whether we can build it.

Book a scoping call