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Looking for an Apollo alternative? Here is what to consider.

Updated 5 November 2026

Apollo calls itself “the all-in-one platform to grow your business”. It pairs a contact database (its site lists 240M contacts and 30M companies) with email sequencing, a dialler and deal management, priced per seat for your own team to run. But if you are looking for alternatives, you might need more than a platform.

Searching for Apollo alternatives usually means the DIY outbound model is not producing enough pipeline, or your team does not have the bandwidth to run it properly. The question is whether you need better tools or someone to do the work.

90%+
Meeting attendance at ORRJO
12,500+
Meetings booked by ORRJO
15
Countries ORRJO operates across
300M+
Pipeline generated in GBP by ORRJO

The Challenge

DIY platforms need a team to run them

Apollo gives you the tools: data, sequencing, analytics, and AI agents that its site says will research, build lists, write outreach, follow up and book meetings, prompting you at the key moments. Someone on your team still has to own the targeting, approve the messaging and take the meetings. If your team is stretched thin, the platform sits underutilised.

Sequences are only as good as the list and the message

Apollo's paid plans include unlimited sequences and AI writing. Your competitors can buy the same plans, so the list you build and what you say still decide whether anyone replies. Standing out in a crowded inbox requires more than automation.

Software, not a brand or demand gen team

Apollo is software for prospecting, outreach, inbound and deal management. It is not an agency, so building your brand and running demand generation stays with your team. The platform helps you reach people, but it does not make them recognise you first.

Our Approach

How ORRJO solves this.

Apollo is an all-in-one platform: data, email sequencing, analytics. ORRJO is a done-for-you service: brand building, demand gen, multi-channel outbound, meeting booking. Apollo gives you capability. ORRJO gives you results. The trade-off is control versus output.

The playing field for DIY outbound is more level than ever. Everyone has access to similar data and sequencing tools. The differentiator is now brand awareness and demand gen.

Done-for-you, not do-it-yourself

ORRJO runs the entire process. Brand, demand gen, outbound, meeting booking. You do not need to hire SDRs, write sequences, or manage campaigns.

Brand awareness before outreach

ORRJO's demand gen campaigns work to make your name known before the first email arrives, so the outreach does not land cold.

Meetings, not just sends

Apollo gives your team the tools to send and track outreach. ORRJO is measured on qualified meetings attended. 12,500+ meetings booked, 90%+ meeting attendance.

What's Included

A done-for-you pipeline service, not a platform your team has to run.

Multi-channel outbound execution

✓ Available from ORRJO

No hidden fees

✓ Available from ORRJO

Dedicated strategist

✓ Available from ORRJO

Pipeline attribution reporting

✓ Available from ORRJO

Results That Speak

CASE STUDY

Descartes // Lead Generation + Demand Generation

£5M+
Pipeline in the first six months
120+
Qualified meetings
“The consistency of opportunity generation has been a game-changer for us.”

Gary Rosier-Taylor, VP Fleet Sales, Descartes

Read the Descartes case study →

FAQ

Apollo's pricing page (checked 14 October 2026) shows a Free plan at $0, then Basic at $49, Professional at $79 and Organization at $119 per seat per month, billed annually, with a 3-seat minimum on Organization. ORRJO prices Lead Generation on the volume of qualified meetings you need and how deep the qualification goes, both set at discovery and confirmed in your proposal. But the total cost of running Apollo effectively also includes SDR salaries, a copywriter, a campaign manager, and a brand agency.

For other data and prospecting platforms, look at ZoomInfo, Cognism or Lusha, each of which publishes its own comparison with Apollo. For sales engagement software, look at Outreach or Salesloft. For a full-service model where the outbound is done for you, ORRJO is the alternative to consider.

Yes. ORRJO is designed for companies that want pipeline without building a large internal SDR operation. Apollo is priced per seat, for your own people to operate.

ORRJO uses various tools for execution but the value is in the service model and demand gen approach, not in any specific platform.

Outreach begins within 2 weeks of kickoff, and first qualified meetings typically land within 2 weeks of launch. Our fastest first qualified meeting on record came three days from kick-off.

Why ORRJO Is Different

Why DIY outbound hits a ceiling without brand and demand gen

Apollo gives your team the tools to prospect, sequence, and track. But tools need operators, and operators need support. Without a brand presence in your market, even well-crafted sequences land in inboxes where the prospect has never heard of your company.

ORRJO adds the layers a software platform does not: brand and demand gen.

Sources

Every fact about another company on this page comes from that company's own website, checked on 14 October 2026. Vendor prices change often, so check the vendor's pricing page before you buy.

  1. Apollo, homepage. How Apollo describes itself, 240M contacts and 30M companies, AI agents that research, write outreach, follow up and book meetings while prompting you. Checked 14 October 2026.
  2. Apollo, pricing. “The all-in-one platform to grow your business”, plan names and per-seat prices as shown on the page in “$” (Free $0; Basic $49, Professional $79 and Organization $119 per seat per month billed annually, Organization minimum 3 seats; prices exclude applicable taxes), sequences, AI writing, dialler, inbound, deal management, analytics. Checked 14 October 2026.
  3. ZoomInfo, Apollo vs ZoomInfo. ZoomInfo's own comparison with Apollo. Checked 14 October 2026.
  4. Cognism, Cognism vs Apollo.io. Cognism's own comparison with Apollo. Checked 14 October 2026.
  5. Lusha, alternatives. Lusha's own comparison with Apollo. Checked 14 October 2026.
  6. Outreach, Sales Engagement Platform. Outreach sells sales engagement software. Checked 14 October 2026.
  7. Salesloft, Sales Engagement Software To Power Pipeline. Salesloft sells sales engagement software. Checked 14 October 2026.
  8. ORRJO and the Descartes case study. Every ORRJO term and figure on this page. Checked 14 October 2026.

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