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Looking for a Lusha alternative? Here is what to consider.

Updated 5 November 2026

Lusha describes itself as “the B2B data and intelligence layer for GTM teams and AI agents”: verified emails, phone numbers, company data and buying signals, used through its own workspace, Chrome extension, API or AI assistants. It is software your team uses, not a done-for-you lead gen service. If you are looking for alternatives, the question is: do you need better data, or do you need someone to turn data into meetings?

Searching for Lusha alternatives means you are either looking for better contact data, or you have realised that data alone is not turning into pipeline. If it is the second one, you might need a service, not another tool.

90%+
Meeting attendance at ORRJO
12,500+
Meetings booked by ORRJO
15
Countries ORRJO operates across
£300M+
Pipeline generated by ORRJO

The Challenge

Data is the starting point, not the finish line

Lusha gives you contact data. That is useful. But a database of phone numbers and emails does not generate pipeline. Someone still needs to build awareness, craft messaging, and convert contacts into conversations.

Self-serve tools require internal resources

Lusha is a tool your team uses. That means you need SDRs, campaign managers, and marketing people to actually use the data. If you do not have that team, the data sits unused.

Data accuracy is always a moving target

People change jobs and numbers, so every contact database needs constant checking. The real question is not who has the best data, but who can convert available data into real conversations.

Our Approach

How ORRJO solves this.

Lusha provides B2B contact data: phone numbers, emails, company info. ORRJO does not sell data. ORRJO takes your target market, builds brand awareness through demand gen, and books qualified meetings through multi-channel outbound. You get pipeline, not a database login.

The gap between having data and having pipeline is where most companies lose momentum. Even with perfect data, cold outreach underperforms.

ORRJO is a service, not a tool

Lusha gives you data. ORRJO gives you pipeline. Brand building, demand gen, outbound execution, and booked meetings. You do not need an internal team to make it work.

From data to meeting in one engagement

ORRJO handles targeting, awareness building, outreach, and meeting booking. 12,500+ meetings booked with 90%+ attendance. That is the output, not a spreadsheet.

Data plus brand awareness equals results

ORRJO uses contact data as part of the process but adds the brand and demand gen layers that make outreach effective. Data alone does not open doors.

What's Included

A full pipeline service that turns your target market into booked meetings, not just contact records.

Target account identification and research

✓ Available from ORRJO

Multi-channel outbound execution

✓ Available from ORRJO

No hidden fees

✓ Available from ORRJO

Pipeline attribution reporting

✓ Available from ORRJO

Results That Speak

CASE STUDY

No More Bottles // Lead Generation

1 week
To book the first meeting
8
Meetings in the first month
“We started seeing results within the first week which was really impressive! The team also thinks outside the box - the fact that they even installed our product into their office to get first-hand experience just goes to show the effort put in.”

Sandy Muirhead, Director, No More Bottles

Read the No More Bottles case study →

FAQ

Not really. Lusha is a data tool. ORRJO is a lead gen agency. Some buyers compare them because both help with prospecting, but the outputs are very different: data vs. booked meetings.

Lusha's pricing page (checked 14 October 2026) shows a Free plan at $0, then Starter at $37.45, Pro at $52.45 and Premium at $299.95 USD a month billed yearly ($49.90, $69.90 and $399.90 billed monthly), with Scale priced by its sales team. Its plans are priced by credits, with seats included. ORRJO is a full-service engagement. ORRJO prices Lead Generation on the volume of qualified meetings you need and how deep the qualification goes, both set at discovery and confirmed in your proposal. They are different products at different price points.

For contact data, look at ZoomInfo, Cognism or Apollo, the three platforms Lusha compares itself with on its own alternatives page. For full-service lead gen with demand gen, ORRJO is a different category entirely.

ORRJO handles targeting and prospect research as part of the service. You do not need a separate data tool.

Lusha has a Free plan that needs no credit card, so you can have data straight away. But data does not equal pipeline. With ORRJO, outreach begins within 2 weeks of kickoff, and first qualified meetings typically land within 2 weeks of launch. The question is what output you actually need.

Why ORRJO Is Different

Why buying more data does not fix a pipeline problem

Lusha, ZoomInfo, Cognism, Apollo. Many companies buy multiple data tools hoping the next one will be the one that fixes pipeline. But the problem is rarely the data. The problem is that nobody is building brand awareness, running demand gen, or converting that data into qualified conversations at scale.

The demand gen layer makes outbound effective. 12,500+ meetings booked at 90%+ attendance proves the model.

Sources

Every fact about another company on this page comes from that company's own website, checked on 14 October 2026. Vendor prices change often, so check the vendor's pricing page before you buy.

  1. Lusha, pricing. How Lusha describes itself, plan names and prices as shown in USD (Free $0; Starter $37.45, Pro $52.45 and Premium $299.95 USD a month billed yearly, or $49.90, $69.90 and $399.90 billed monthly; Scale on request), credits, seats included per plan, no credit card on the Free plan. Checked 14 October 2026.
  2. Lusha, about. Verified emails, direct dials, mobile numbers, company data and buying signals. Checked 14 October 2026.
  3. Lusha, alternatives. The platforms Lusha compares itself with: ZoomInfo, Cognism and Apollo. Checked 14 October 2026.
  4. ORRJO and the No More Bottles case study. Every ORRJO term and figure on this page. Checked 14 October 2026.

See the difference.

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