Your pipeline target just went up. Your budget didn't.
Marketing directors carry the weight of pipeline targets with limited headcount and fixed budgets. ORRJO gives you an outbound channel that delivers qualified meetings without adding people or stretching your team thinner.
Your pipeline target just went up by 30%. Your headcount stayed the same. Your budget barely moved. Sound familiar?
The Challenge
Pipeline targets grow faster than your team.
Every quarter the number goes up but headcount stays the same. You can't add another channel with the team you have. ORRJO gives you a fully managed outbound function that adds pipeline without adding workload to your marketing team.
Sales keeps asking for more leads and you're maxed out.
Content takes time. Paid has diminishing returns. Events are expensive. When sales needs more pipeline, outbound is the fastest channel to spin up. ORRJO delivers meetings in weeks, not months.
You need a channel that shows clear ROI.
Brand and content build long-term value but are hard to attribute. Outbound is direct. You invest, you get meetings, those meetings become pipeline. ORRJO gives you a channel where ROI is obvious and defensible.
Our Approach
How ORRJO solves this.
ORRJO gives you a fully managed outbound channel that adds pipeline without adding workload to your marketing team. We align with your brand voice, use your content assets in outreach, and report ROI at the same level of detail as your demand programmes.
Marketing directors get pipeline they can claim and defend. Outbound reaches decision-makers before they have made up their mind, giving your marketing real pipeline influence.
Pipeline without headcount
A fully managed outbound channel that adds qualified meetings to your pipeline. No new hires. No additional management.
Fast time to pipeline
Outreach begins within 2 weeks of kickoff, and first qualified meetings typically land within 2 weeks of launch. While your content and brand investments compound, outbound delivers now.
Clear ROI reporting
Meetings booked, pipeline created, cost per meeting. Attribution as clear as your best-performing demand programmes.
What's Included
Everything a Marketing Director needs to hit pipeline targets without growing the team.
ICP targeting
Targeting aligned with your marketing personas and ideal buyer profiles.
Multi-channel outreach
Email, LinkedIn, and phone sequences managed end to end.
Content integration
Outbound sequences that incorporate your strongest marketing assets.
Meeting qualification
Every meeting vetted against your ICP criteria before booking.
Attribution tracking
Full source attribution in your CRM and marketing automation platform.
Monthly insight report
Campaign performance, meeting data and pipeline contribution in the monthly insight report, standard on every account. Review-call cadence is agreed at kickoff.
Results That Speak
No More Bottles // Lead Generation
“We started seeing results within the first week which was really impressive! The team also thinks outside the box - the fact that they even installed our product into their office to get first-hand experience just goes to show the effort put in.”
Sandy Muirhead, Director, No More Bottles
Read the No More Bottles case study →FAQ
We provide clear ROI data, meetings booked, and pipeline created. You'll have the numbers to justify continued and expanded investment.
Yes. Most marketing directors start with a focused campaign targeting their highest-value segment. Lead Generation is priced on the volume of qualified meetings you need and how deep the qualification goes, both set at discovery and confirmed in your proposal. Start small, prove ROI, then scale.
No. We align outbound messaging with your brand voice, positioning, and marketing themes. Every message is approved before sending. Your prospects get a consistent experience whether they find you through content or outbound.
Outreach begins within 2 weeks of kickoff. Review-call cadence is agreed at kickoff, and every account gets the monthly insight report as standard. We're low-maintenance by design. You have enough on your plate already.
We integrate with HubSpot, Marketo, Pardot, and most major platforms. Activity data, meeting data, and pipeline attribution flow into your existing reporting so outbound sits alongside your other channels.
What you keep at the end of an engagement is set out in your contract; get it in writing from any agency, ORRJO included.
Why ORRJO Is Different
Why stretching the team thinner will not close the gap
Adding outbound to an already stretched marketing team means it gets done inconsistently or not at all. Your team writes great content and runs great campaigns. Cold outreach is a different skill set that requires dedicated capacity.
ORRJO provides that capacity.
Hit your pipeline target without growing your team.
Tell us about your ideal customer and we'll build the pipeline to reach them.
Book a Strategy Call →