You don't need a sales team. You need a pipeline.
Running a small business means wearing every hat. You're the CEO, the salesperson, and the account manager. ORRJO takes prospecting off your plate and puts qualified meetings on your calendar so you can focus on running the business.
You are the CEO, the salesperson, and the account manager. Revenue stalls every time you stop selling to deliver the work you just sold.
The Challenge
Revenue growth stalls when the CEO stops selling.
Every SMB CEO knows this pattern. You sell when you can, deliver when you must, and pipeline dries up during delivery. You need a consistent source of new meetings that doesn't depend on your availability.
Hiring a salesperson feels like too big a bet.
A full-time sales hire costs £50K+ before they book a single meeting. For a small business, that's a significant commitment with uncertain return. ORRJO gives you pipeline at a fraction of the cost with results from month one.
You tried digital marketing and it didn't deliver leads fast enough.
SEO takes months. Paid ads get expensive. Social media builds awareness but not meetings. You need a channel that puts real buyers on your calendar this month. Outbound does exactly that.
Our Approach
How ORRJO solves this.
ORRJO takes prospecting completely off your plate. We handle target research, outreach, and meeting booking so you focus on running the business and closing deals when they land on your calendar. No sales team needed.
SMB CEOs get a predictable meeting flow without the overhead of a sales hire. In 2026, 75% of B2B buyers evaluate solutions without talking to vendors. ORRJO puts your business in front of the ones ready to buy, at less than half the cost of a full-time salesperson.
CEO-free prospecting
Stop spending evenings writing cold emails. ORRJO handles all outreach so you focus on running your business.
Affordable and predictable
Less than a sales hire, more meetings than you'd get from one. Know your investment and your return every month.
Meetings that matter
Every meeting is with a qualified buyer who matches your ideal customer. No tyre-kickers. No time-wasters.
What's Included
Everything an SMB CEO needs to build pipeline without building a sales team.
Target market research
We identify exactly who your best customers are and where to find more.
Done-for-you outreach
Email and LinkedIn campaigns written, sent, and managed by our team.
Meeting booking
Qualified meetings booked directly on your calendar with full context.
Simple reporting
Clear, jargon-free reports showing what's working and what's coming.
Flexible scaling
Start small and grow as revenue allows. No pressure to overcommit.
Ongoing optimisation
We continuously improve campaigns based on what converts for your business.
Results That Speak
No More Bottles // Sustainable water solutions (SMB)
"As a small business owner, I couldn't justify a sales hire. ORRJO gave me a full pipeline at half the cost. I went from feast or famine to a steady flow of meetings."
CEO, No More Bottles
FAQ
Yes. Our SMB engagements cost less than a part-time sales hire. You get more meetings, better quality, and no employment risk. Most SMB CEOs see positive ROI within the first two months of working with us.
Perfectly fine. Many SMB CEOs start without a formal process. We help you define what a qualified meeting looks like and build from there. You don't need a sales playbook. You just need to show up and talk about what you do.
That's up to you. Most SMB CEOs take three to five meetings per week alongside their other responsibilities. We calibrate campaign volume to match your capacity. No point booking meetings you can't attend.
No. We use our own infrastructure for outreach. All you need is a calendar and a way to take notes. If you have a CRM, great. If not, we can start with a simple setup and upgrade when you're ready.
B2B service companies, consultancies, agencies, SaaS companies, and professional services. If you sell to other businesses and your average deal is above £5K, we can help. The common factor is a defined buyer you need to reach.
Yes. We understand small business cash flow. If you need to pause during a slow period or when you're at capacity, we can accommodate that. Your campaign data and learnings are preserved when you restart.
Why ORRJO Is Different
Why hiring a salesperson is the wrong first move
A full-time sales hire costs 50K+ before they book a single meeting. For a small business where revenue funds growth, that is a massive bet with uncertain return. If the hire does not work out, you have lost six months and gained nothing.
ORRJO costs less than a part-time sales hire and delivers more meetings. No More Bottles saw positive ROI in their first month. Most SMB clients see 15 to 25 qualified meetings per month, giving them a predictable flow of opportunities without employment risk.
Ready to stop being the salesperson and start being the CEO?
Tell us about your ideal customer and we'll build the pipeline to reach them.
Book a Strategy Call →